Vanjela Bellovoda: Psychologist turned Social Media Strategist

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Today’s BizStack Solopreneur Spotlight shines on Vanjela Bellovoda, a psychologist turned marketing maestro who has carved a niche in social media strategy. With a decade of experience, Vanjela has mastered leveraging consumer psychology to drive data-backed marketing strategies, thus helping brands enhance their digital footprint and engagement. Join us as we delve into her journey, her insights, and the approach she deploys to stay ahead in the ever-evolving social media landscape.

Meet Vanjela Bellovoda

Vanjela Bellovoda
Psychologist turned Social Media Strategist

A seasoned social media manager with a distinctive background in psychology, Vanjela leverages her unique blend of skills to create compelling, data-driven marketing strategies. Her career trajectory is a testament to her passion for social media strategies, personal branding, and staying abreast of industry trends.

I’m passionate about social media strategies with a psychology-driven approach, personal branding, reporting, and analytics, and staying at the forefront of industry trends.

Vanjela Bellovoda

Find her online at her website, and connect with her on LinkedIn at

A Week in the Life of a Social Media Strategist

Vanjela walks us through a typical week in her life as a solopreneur. She begins by reaching back to potential leads mainly contacted through LinkedIn and her external portfolio on She stays organized, meets client demands through regular sprint meetings, prepares content and reports, and relies heavily on a suite of apps and tools to streamline her processes. And, of course, coffee is a non-negotiable daily ritual.

Tools of the Trade

Vanjela’s arsenal of tools and technologies is geared towards efficiency and effectiveness in her daily operations:

  • Notion: For all organizational needs and client communication.
  • Canva, Photoshop, Illustrator, Figma: For content creation and image editing.
  • Otter AI: For summarizing meeting notes.
  • Calendly and YouCanBookMe: For scheduling meetings with ease.
  • Social Media Management Tools: Publer, Hootsuite, Typefully, TweetHunter Pro, Later,, and Databox are among her favorites.
  • AI Assistants: ChatGPT for various tasks and a blend of ChatGPT 4 with DALL-E 3, as well as Midjourney for image creation.

Strategies for Growth and Productivity

For Vanjela, the key to growing her online business lies in patience and a steadfast focus on organic content, aiming for 10K followers before turning to ads. Despite the slow progress, she finds steadiness in growth essential. On productivity, she swears by deadlines and time blocking, although the client occasionally demands that she throw a spanner in the works.

Overcoming Challenges and Celebrating Achievements

When Vanjela started her solopreneur journey, the specter of impostor syndrome loomed large. She found solace and motivation in a collection of positive feedback and messages from her clients, which helped her navigate through self-doubt. A significant milestone in her career was landing her first five-figure contract, a clear indicator of her capability to aim higher and achieve more.

Words of Wisdom for Aspiring Solopreneurs

Vanjela’s advice to those thinking of embarking on a solopreneurial journey is to learn to market oneself effectively and start ASAP. With this approach, one becomes a formidable presence in their field.

A Glimpse into Vanjela’s Personal Sphere

  • Current Pocket Companion: Her Kindle is a constant source of knowledge and inspiration.
  • Artificial Intelligence: She harbors hope and dread for AI, acknowledging its potential and pitfalls.
  • Sanctuary for Big Thinking: Her balcony serves as her oasis for contemplation and strategizing.
  • Alternate Career Path: Should she pivot, opening a skincare product shop is her go-to choice.
  • The Ever-Present Mobile App: Spotify, for her life’s soundtrack.
  • The book That Left a Mark:Me, Myself, and Us” by Dr. Brian R. Little for its profound insights.

Engage with Vanjela Bellovoda

If you’re inspired by Vanjela’s journey and wish to connect or seek advice, follow her on LinkedIn at and drop her a DM. She’s always keen to lend a helping hand and share insights from her enriching journey as a solopreneur in the social media landscape.

In conclusion, Vanjela Bellovoda’s story is not just about merging psychology with social media strategy; it’s a narrative of resilience, constant learning, and the impactful marriage of personal branding with strategic thinking. She stands as a beacon for anyone venturing into the dynamic world of solopreneurship, proving that with the right mix of skills, strategy, and mindset, the digital world is your oyster.

Unlock solo business potentialbusiness growthcontinuous improvementfreedom to own your story
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