Districts are rebuilding $75K vendor tools in 45 minutes with AI. Here is what edtech marketers need to do differently before more contracts disappear.

Exclaimer's free trial button got a copy change based on what existing customers said actually tipped their decision. Sign-ups jumped 39%.

Erase.com analyzed 714 reputation suppression campaigns and found starting position and top 10 placement matter more than publishing volume. Here is what they found.

Braze announced three new tools at its Forge conference: AI Decisioning Studio Go, Agentic Standards, and Operator Connect for linking Braze to external LLMs like Claude.

A MarTech guide argues visual SEO now requires linking images to authoritative entity data and keeping those signals consistent as content changes.

This week's marketing roundup covers AEO positioning strategy, ChatGPT's YouTube blind spot, broken XML sitemaps, and why click attribution is losing its grip on AI-driven discovery.

Clipping is a performance-based model where brands pay creator networks to cut existing content into short-form clips, with payment triggered only after posts hit verified view thresholds.

23% of U.S. consumers start retail research with AI and average AI-assisted spending hit $1,039 in August. But 60% still close on Amazon regardless.

AI-powered platforms are on track to capture 27% of global ad revenue by 2030. TV ad growth is stuck at 3% in North America due to fragmented inventory and complex buying workflows.

The product a customer buys first tells you what they need next. Here is the core logic behind building post-purchase email flows that drive repeat orders.

Rankpage Hong Kong is combining traditional SEO with Generative Engine Optimization and an in-house AI visibility tracker. Client results include a 20x jump in AI citations and 479% organic traffic growth.

From mid-tier influencer pricing to ChatGPT's $1B ad run, here are seven concrete marketing trends worth paying attention to this week.